The Seller clan traces its origins to medieval Scotland where family members established themselves as merchants and traders in Scottish burghs during the 13th and 14th centuries. Early Seller records appear in Lowland Scotland, with the family expanding into Highland regions through trade connections and strategic settlements. The clan developed strong ties to local communities, serving as burgesses and guild members in various Scottish towns. Seller ancestors demonstrated entrepreneurial spirit, building successful trading enterprises that connected Highland and Lowland economies. Their commercial success enabled the family to acquire lands and establish lasting Scottish roots while maintaining their merchant heritage.
Scottish Clans
Seller Tartans & Clan
The Seller clan tartan represents a distinguished Scottish family whose heritage spans from medieval origins through global diaspora settlements across North America. Seller descendants maintain strong Highland traditions while embracing modern Scottish heritage.
Heritage & Identity
Who Wears Seller Tartan?
Worn by Seller descendants worldwide, sept families including Sellars and Sillars bearers, Scottish heritage enthusiasts, and Highland society members across America, Canada, Britain, and Australia.
Shop Seller Tartan Products
Discover authentic Seller clan products including traditional kilts, Highland dress accessories, clan crests, tartan scarves, ties, and ceremonial Highland wear crafted for descendants across North America, Britain, and worldwide.
- All Categories
- Accessoires pour vêtements traditionnels
- Bandanas pour animaux de compagnie
- Bandeaux
- Barrettes, pinces et épingles à cheveux
- Bas de Noël
- Bas de pantalon
- Bas pour bébés et tout-petits
- Besaces
- Bodies bébés
- Bonnets
- Bottes
- Boucles de ceinture
- Boucles d’oreilles
- Boutons de manchette
- Breloques et pendentifs
- Bretelles
- Broches et épinglettes
- Cartables
- Casquettes de baseball
- Casquettes plates
- Chapeaux
- Chapeaux de cowboy
- Chapeaux d’hiver
- Chaussures
- Chemins de table
- Chemises
- Colliers et cravates pour animaux de compagnie
- Colliers standards
- Cordons
- Costumes et tailleurs
- Coussins et porte-alliances
- Couvertures
- Cravates
- Drapeaux et manches à air
- Décorations
- Décorations de Noël
- Ensembles pour bébés et enfants
- Ensembles pour bébés et tout-petits
- Foulards
- Fournitures de mariage
- Gilets et vestes sans manches
- Grande cornemuse des Highlands
- Hauts de vêtements
- Housses de coussin pour chaises et canapés
- Jarretelles
- Jupes
- Lits pour animaux de compagnie
- Manteaux bouffants
- Manteaux et vestes
- Masques faciaux de mode
- Nappes
- Pochettes de costume
- Porte-monnaies
- Robes
- Rubans et galons
- Sacs fourre-tout
- Sacs pour cadeaux
- Sacs à bandoulière
- Sacs à dos
- Sacs à main
- Serviettes en tissu
- Shorts
- Tabliers
- Tapis de sapin de Noël
- Vestes boléro
- Vestes universitaires
- Vêtements traditionnels et de cérémonie
- Écharpes
- Écharpes, foulards et châles
- All Styles
- 16 oz
- 3 Piece
- 5 Yards - Casual
- 8 Yards - Traditional
- 9 Yards - Traditional
- A Line
- All Round Pleated
- Argyll
- Bias Cut
- Bow
- Dinner
- Double Breasted
- Dresses
- Golf
- Great Kilt
- Horseshoe Neck
- Infinity Scarf
- Kate Coat
- Kilt Shoes
- Mini
- Narrow Heel
- Pencil
- Pet Accessories
- Prince Charlie
- Quilted
- Ring
- Rosette
- Shirt
- Single Breasted
- Sleeveless
- Slim Cut
- Straight Cut Bottom
- Striped
- Tie
- Wrap
- All Products
- Accessoires pour cheveux
- Accessoires tartan
- Bandeau
- Bowties
- Braces
- Broche tartan
- Ceintures en cuir tartan
- Chapeaux et casquettes en tartan
- Chemises kilt
- Coats & Jackets
- Costume
- Court
- Cravates en tartan
- Dog Rug
- Embrayages
- Fly Plaid & Broches
- Ghillie Brogues
- Grand Kilt - Tous Tartans
- H-Bar Set
- Instruments de musique
- Kilt 9 Yards - Tous les tartans
- Kilt Flashes
- Kilt Flashs
- Kilt de 5 mètres - Tous les tartans
- Kilt végétalien - Tous les tartans
- Kilted/Plissé
- Kilts en cuir
- Kilts en jean
- Kilts féminins
- Kilts hybrides
- Lanyards
- Neckwear
- Pantalon tartan
- Pince à cheveux
- Plaid Fly
- Ring Cushion
- Robes tartan
- Romper Suit
- Ruban tartan
- Sacs à bandoulière
- Sacs à main
- Serape
- Sporrans
- Stoles
- Tabliers en tartan
- Tartan Beret
- Tartan Capes
- Tartan Decoration
- Tartan Dresses
- Tartan Knickerbockers
- Tartan Pants
- Tartan Poncho
- Tartan Ribbon
- Tartan Scarf
- Tartan Shawl
- Tartan Skirts
- Tartan Ties
- Tartan/Cargo
- Tenue kilt
- Trew
- Vestes
- Vestes et gilets kilt
- Vêtements pour chiens
- Waistcoat
- Wedding Garters
- Women Shoes
- kilt pour enfants
- masque
- Écharpe en tartan
- Écharpe tartan
- All Prices
- Under $50
- $50 - $100
- $100 - $200
- $200 - $500
- $500+
Associated Tartans
Your Selected Tartan
Other Associated Tartans
Seller Tartans
0 Variations
Each tartan can feature several variations, with the most common being Ancient, Modern, Weathered, Hunting and Dress.
Loading tartans…
Ancient Tartan
Before 1860, all fabric dyes came from nature — plants, berries, bark, and insects. The colours they produced were softer and more muted than what we're used to today: think mossy greens, dusty sky blues, and reds with a warm, orangey tone. A lot of people actually prefer Ancient tartans for this reason — the gentler contrasts let the pattern breathe and stand out in a way that bolder colours sometimes don't. Worth knowing: the pattern itself, called the sett, is exactly the same across all variations of a tartan. It's only the colours that change.
Modern Tartan
Modern tartans came about after 1860, when chemical dyes replaced natural ones. The difference is pretty striking. Those soft, earthy greens became deep bottle green. Pale blues turned into rich navy. Reds went from warm and muted to full-on scarlet. If you're after something bold and vivid, Modern is usually the one to go for. It's the version most people picture when they think of a classic tartan.
Weathered Tartan
Weathered tartans take their inspiration from what happens to fabric left out in the elements — faded by sun, softened by rain, worn in by time. The colours shift towards olive greens, warm browns, and very pale blues, with reds that fade down to something close to a dusty pink. It's a more rustic, lived-in look, and honestly a really beautiful one. If you want something that feels a little more understated and natural, Weathered is worth a look.
Hunting Tartan
Hunting tartans are essentially the camouflage version of a clan's tartan — greens and browns brought forward so the wearer could move through the landscape without standing out. Not every clan has one, and that's by design. If a tartan is already mostly green or brown (like the Black Watch or Gunn), there's no need to adapt it. But a tartan like the Fraser, which is predominantly red, would make someone very easy to spot in the field — so a Hunting version makes a lot of sense for clans like that.
Dress Tartan
Dress tartans were made for the big occasions — Highland games, celebrations, and traditional dance. The pattern stays the same, but the main colour is swapped out for white, or extra white is woven in to give it a lighter, more formal feel. As you'd expect from the Scots, the rules get bent every now and then — yellow has been used instead of white in some cases, which is exactly how the famously bold MacLeod Dress Modern and Barclay Dress Modern came to be.
The Seller Story
Four centuries of history woven into every thread
During the 16th and 17th centuries, the Seller family expanded their influence through strategic marriages and continued commercial enterprises across Scotland. Notable clan members served as merchants in Edinburgh, Glasgow, and Aberdeen, establishing trade networks that stretched throughout Britain and beyond. The family weathered the religious upheavals of the Reformation while maintaining their Protestant faith and Scottish traditions. Sellers demonstrated resilience during political conflicts, adapting their business practices to changing economic conditions. The clan's merchant heritage provided stability during turbulent times, allowing them to preserve family traditions while embracing new opportunities in expanding Scottish commerce.
Where does the name Seller come from?
Seller derives from the occupational surname meaning 'one who sells' or 'merchant,' from Middle English 'sellere.' The name originated in medieval Scotland where clan members served as traders and merchants in burghs. Variations include Sellars and Sillars, reflecting regional pronunciations across different Scottish counties. The surname spread throughout Scotland before expanding globally through emigration to North America, Australia, and other Commonwealth nations during the Highland diaspora.
The 18th century marked significant expansion for the Seller clan as family members emigrated to North America following Highland Clearances and economic opportunities. Seller pioneers established settlements in Nova Scotia, New Brunswick, and the American colonies, bringing Scottish traditions to new lands. Many clan members served in colonial militias and later Revolutionary War forces, demonstrating courage in defending their adopted homelands. The family's merchant background proved invaluable in frontier communities, where Sellers established trading posts, general stores, and commercial enterprises. Their entrepreneurial skills helped build thriving Scottish communities throughout North America while maintaining connections to ancestral Scotland.
Throughout the 19th century, Sellers continued expanding across the British Empire and North America, establishing successful enterprises in Canada, Australia, and the United States. Clan members served as pioneers, farmers, merchants, and professionals, contributing significantly to colonial development. Many Sellers distinguished themselves in military service during various conflicts, including the War of 1812, American Civil War, and Indian Wars. The family maintained strong Scottish cultural traditions through Highland societies and clan gatherings. Seller descendants achieved prominence in business, politics, and community leadership, building lasting legacies while honoring their Scottish heritage and merchant traditions throughout the diaspora.
The Clan's Lament echoes still across the waters, a pìobaireachd that speaks of loss, honour, and the eternal bond.
Featured Collections
Craftsmanship defined by tradition, designed for the modern era.
Quick View
Featured Item
Men's Highland Wear
From $120.00
